Tactics for Selecting the Best WordPress Theme for the Job

Your client has expectations and wants to use a particular theme. How do you set up a WordPress theme when you have no idea how the Theme actually works? Can you use the Theme your client chooses. Does the content fit within the theme’s vertical rectangle? Will the client’s logo fit the design?

As WordPress users look to break out of the content box, Themes are becoming more complex than ever, thanks to page builders and 3rd party Plugins.

We’ll explore the content needs of today’s WordPress user in 2017, and compare the tools to work them into your development workflow.

Find the red flags before you’re in too deep.
• Understand Themes are the templates
• A house divided – to theme or customize
• What you think versus what your client thinks
• Communicating the limitations of Themes
• What to charge for modifying a theme?
• How to approach every project when the client’s focus changes
• What if a client doesn’t really know what they want

Speaker

WordCamp Chicago 2017 is over. Check out the next edition!